Posted by Jeremy Scott in Internet, Search, Social Media | 0 Comments
Twitter’s New Mistake: Don’t Let Them See You Watching!
Twitter, in all its technically un-savvy ways, has just now realized that they should be tracking their users’ clicks.
It may sound a little creepy, but tracking clicks is a great way for a popular sight (like Twitter) to see where most of their traffic is coming from and where they are lacking in successful advertising. Their only mistake was allowing this “click tracking” to be seen. People do not want to know when you’re watching them! It freaks them out!
Twitter was redirecting links to a click tracking service that would allow them to keep stats on all these clicks. The redirection URL looked something like, “http://twitter.com/link_click_count…” Then Twitter had a little break in functionality (surprise, surprise) and when it came back up, the redirects were nowhere to be seen. Tracking clicks would definitely be a smart move on Twitter’s part, but then again shouldn’t they be able to go a week without having a temporary shut down?
