This is a blog. This website you’re reading right now. It’s our Keystone Blog. We also have a standard business website here.

But this is our blog. It’s a bit more informal, and we get to have a little fun with it while still delivering to our clients something interesting in the world of technology.

And judging by our blog statistics, many of you enjoy reading it. Thanks a ton, by the way!

A lot of our clients have been asking about blogs lately. Do they need one? Should they get one? Is it easy to use? Can it enhance a business? Is it cost-effective?

All five answers are “Yes!”

For any of our local clients (Middle Tennessee), we’re actually introducing a new Keystone University class this coming Friday, May 9th, 2008… on Blogging & Your Business. We’ll cover what blogging is, how it can apply to your business, how you can market your blog, and much more.

Cost for this class is only $25 (or $30 for the Blogging class and the Search Engine class we’re also having that day… both combined). The Search Engine class is at 10:30 and the Blogging class is at 12:30, with lunch in between (buy either class by itself, and you get a free lunch!), and the venue is the fabulous Lighthouse Events Center in Hendersonville.

All Keystone University participants also receive a free KU T-Shirt!

For more information or to sign up, please see our class schedule here (click “Purchase Now” next to the class you’d like to attend) or call our office at 615-826-3500. Whether you’re clueless as to what this blogging thing is all about or you’re in the know and thinking of starting your own blog… this class is for you. We’d love to see you there.

For another resource on whether or not you should start a blog, we highly recommend this great guide from ProBlogger.

Today we’re holding another of our now-famous Keystone University classes.  Pencils are being sharpened, lunches are being boxed, T-shirts are being printed, and chairs are being arranged. 

There’s a bit of a buzz in the office on Keystone University days.  That’s because it’s a terribly fun event to put on.  Today we’re about to lead 10 or so people through another SEO 101 class, where we hope to teach them how search engines work and what they can do to help improve their rankings. 

The class is a lot of fun–trust me…the class is fun–but the real reason people come are the freebies.  We give every student a free Keystone University T-shirt, as well as a free tasty lunch.  Yep, we know the way to our clients hearts:  T-shirts and yummy sandwiches. 

I don’t know where you went to college, but I can pretty much guarantee they didn’t give you free t-shirts and yummy sandwiches with every class…and if they did, I’m sure they billed you for them in your tuition or room and board.  Cheap university meanies!

Thankfully, Keystone University is a benevolent, charitable school, where the students clothing and stomach needs come first.  If you think you could use some t-shirts and yummy sandwiches, then by all means, please give us a call or shoot us an email.  We’re working on a schedule for the whole year that will include several Keystone University classes on a variety of topics.  Maybe you have an idea for a topic we could cover; we’d love to hear it if you do. 

Okay, so our Keystone University doesn’t actually offer a Bachelor’s Degree in anything.  But if it did, it would be in the areas of Fun and Eating.  We have a tenured, experienced staff of instructors who basically majored in those areas themselves. 

What is Keystone University?  Well, I sure am glad you asked, because the whole point of writing this post was to tell you about it. 

Keystone University is a free, hour-long class, taught by Keystone Business Solutions professionals.  Each session covers a different topic in the area of technology like “Everything You Need To Know About Search Engines” or “Why Your Company Needs A Blog.” 

We’ll feed you lunch, teach you something useful in a fun way, and we’ll even throw in a free “Keystone University” T-shirt!  Now how can you turn that down? 

If you’d like to learn more about our upcoming classes, or how you can sign up to be a part of one, stroll on over to our official site.  Classes are limited in size due to the fact that only so many people will fit in our conference room, but we’ll gladly reschedule extra classes when the demand is high.  We want to make sure we’re providing the kind of technology advice our clients find useful, so we hope you’ll check it out.  Maybe you have an area of interest we’re not currently covering, and if so… we’d love to hear your suggestions too. 

Hey, no textbooks to buy, no papers, no final exams.  It’s all the good stuff you remember from college, minus the tuition!