Mar 5, 2010

Posted by Eric Jackson | 0 Comments

Snail Mailbox

I admit, I still get a thrill when I get a real piece of mail via the USPS. It’s even better,  when that envelope contains a check! As you business owners know, that thrill needs to occur often in order to keep your business up, running and prosperous.

Unfortunately, many of our customers have experienced something odd over the past few years. They send us payment to the same address they always use. A few days later, the envelope comes back deemed “undeliverable.” We’re at a loss to understand exactly what’s happening (we’re being gracious here).

Our solution to the problem is to secure a post office box. One less step, if you will. If you mail checks or other important documents to Keystone, please begin using this mailing address instead. Please note that the zip code must be used in its entirety (and that the first part does end in “77” instead of “75”). We also accept huge lottery checks here:

Keystone Business Solutions, LLC
PO Box 2288
Hendersonville, TN 37077-2288

If you’d prefer to get those frequent-flier miles or American Express points, you can always pay by credit card. Simply follow the instructions contained in the email you receive with your invoice.

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Feb 11, 2010

Posted by Jeremy Scott | 0 Comments

Just Born: Just4KidsTeeth.com

Just 4 Kids Teeth has been serving Hendersonville, TN, with pediatric dentistry services for over 25 years.  And they’ve been Keystone clients almost as long as we’ve been in existence.

They wanted the new look of their website to reflect the jungle-themed (and quite kid-friendly) atmosphere of their waiting room.  They also wanted some prominent quick-links on the home page to the most-frequently-sought information as well as to their Facebook and Twitter accounts.

We always relish the chance to update and redesign the website of an existing client because it gives us a chance to show them how quickly we learn and adapt to current design trends.

Check out the new look for the site at Just4KidsTeeth.com, which you can access by clicking the screenshot.

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Feb 11, 2010

Posted by Jeremy Scott | 0 Comments

Just Born: PetersonForParkinsons.org

The Peterson Foundation For Parkinsons mission is to educate and raise awareness of the devastating effects of Parkinsons Disease. They raise money for Parkinson’sresearch, education and support groups in the Middle Tennessee area and nationally.

The nonprofit was started by Nashville Predators Associate Coach Brent Peterson, who has Parkinsons.

All of our projects are important to us, but this one was especially near and dear to our hearts, as many of us in the office are fans of the Predators and have followed Mr. Peterson’s career here in Nashville.  They wanted a site that would enable them to get out news and information in a timely manner, as well as serving as a bit of a clearinghouse for information about the foundation.

We invite you to visit PetersonForParkinsons.org, which you can do by clicking the screenshot, and learn more about what you can do to help the fight against Parkinsons Disease.

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Feb 11, 2010

Posted by Jeremy Scott | 0 Comments

Just Born: NashvilleCustomConcrete.com

Hayes Custom Concrete has been serving Middle Tennessee with quality custom concrete work for over 20 years.

Hayes provides services in masonry, stacked stone, custom concrete, decorative rocks, and concrete block work.

They came to us seeking a fresh new online presence that would provide easy access to information that customers might need while also giving them a place to highlight their fine work.

We invite you to visit their new online home at NashvilleCustomConcrete.com, or simply click the screenshot.

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Feb 11, 2010

Posted by Jeremy Scott | 0 Comments

Just Born: FirstBaptistGallatin.org

The First Baptist Church in Gallatin, TN is one of the oldest congregations in all of Sumner County.  With a rich history and a cherished family tradition, there were some aspects of the design and site development that were important to get right.

We worked closely with the client to create a warm and inviting online environment that closely mirrored that of the actual church itself, with some special attention paid to highlighting the church’s history, of which they are understandably proud.

Take a tour through the new website for the First Baptist Church in Gallatin, TN at FirstBaptistGallatin.org or by clicking the screenshot.

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Feb 11, 2010

Posted by Jeremy Scott | 0 Comments

Just Born: SmileyBonding.com

Smiley Bail Bonds in Nashville came to us with some pretty clear ideas of what they wanted out of their new website:  eye-pleasing design with an emphasis on the local community and the overall content.

While the subtle legal intricacies of the bail bonding process may be relatively unknown to most of us, the general concept is pretty much common knowledge:  They cover your bail and you get out of jail, with the bondsman now responsible for your attendance in court.

With this new website, there wasn’t much reason to reinvent the wheel or attempt to dazzle with flashy design elements.  The target audience for this website–people who have a friend or loved one that has been arrested–simply needs to get at the information as quickly as possible.  The goal of this web design was to help Smiley Bail Bonds put forth with their website the professional and trustworthy appearance they’ve already earned in their day-to-day operations.

Check out the new Smiley Bail Bonds website over at SmileyBonding.com or by clicking the screenshot above.

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Feb 5, 2010

Posted by Jason Elkins | 0 Comments

Facebook – Blurring the Lines Between Personal Spa...

I use Facebook to support my personal and business networks.  Those lines seem to be blurring.  My business ‘friends’ are commenting on updates that are a bit more personal in nature, and my ‘friends’ that I spend time with outside of Facebook, will comment on work related posts.  I’m inclined to blur the lines anyway… I like people and tend to do business with friends or become friends with many of my customers.  Recently I reconnected with a man I attended church with years ago.  After viewing some of our websites that I displayed on Facebook, he called me from his home in Florida and we ended up putting a website together for him.  If it wasn’t for Facebook, I’m not sure if we would have connected otherwise, and I’m confident that he would have found a local resource.

Take a look at just how popular Facebook has become (stats all from Facebook itself):

  • More than 350 million active users
  • 50% of our active users log on to Facebook in any given day
  • More than 35 million users update their status each day
  • More than 55 million status updates posted each day
  • More than 2.5 billion photos uploaded to the site each month
  • More than 3.5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week
  • More than 3.5 million events created each month
  • More than 1.6 million active Pages on Facebook
  • More than 700,000 local businesses have active Pages on Facebook
  • Pages have created more than 5.3 billion fans

With this explosion of Facebook, I see more opportunities to share our lives, our work and our personality with the world.  This has positive and negative implications.

I recently met with a company that I had connected with online.  We used a chat application to answer questions about their website project, and through that exchange we ‘got to know each other’.  In addition to sharing work related information, she talked to me about her family and showed me pictures from her wedding.  When we got together in person, it was a bit awkward at first.    I felt comfortable online, and yet, it took a little time when we finally met face to face to have that same level of comfort.   This reminded me of a story my friend told me about one of his Facebook contacts.  He said that he approached a woman in a company lunch room and innocently asked how she was adjusting to her new puppy.  He could tell right away that she was creeped out by his question… They were really only ‘friends’ in the digital world.  Some of my friends have gone so far as to set up two Facebook accounts, one for personal, and one for business.

How have your Facebook relationships affected your business?  Do you think the time you spend in your Facebook account has a positive impact on your business?  Can you track any sales or business opportunities directly related to your Facebook activity?

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